Emerging IT Trends and Technology to Stay Ahead of the Game

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Blog / Emerging IT Trends and Technology to Stay Ahead of the Game

Technology is at the heart of what businesses seek, and new technology trends are emerging for 2024. These innovations largely reflect the changing realities in the world. Technology is evolving rapidly, and new inventions promise to change lives and be accessible to all. Technologies take time to develop and create. That’s why we hear about new technologies first before they hit the market. In this article, we described the most important technology trends in 2024. 

Whether you are a CTO looking for a way to benefit from new technologies or an entrepreneur trying to find the best new technologies for your business, you need to know what to invest in. All the technological innovations are coming up quicker than you can keep following them. 

Pandemic impact

During the pandemic, the principles of software development have evolved. Organizations are moving to new digital business models, while top IT companies are creating new offerings. In this context, IT teams are under constant pressure to rapidly deliver new digital capabilities and create more dynamic customer experiences than ever before. 

For most companies, the impact of the pandemic has accelerated the digital transformation process. Forrester says that software development will focus on event-driven architectures, consolidated DevOps pipelines, and AI bots to continue to meet the needs of the business. 

Also, read our article: How Global Pandemic Changed the Way We Look at IT Outsourcing.

At the same time, Deloitte’s Tech Trends 2024 shows that by working smarter, companies can shift their focus to driving innovation to differentiate themselves both inside and outside the enterprise. Below, we outline the key predictions. So here are the future technologies for software development that experts say you should look out for in 2024.

EDA, DevOps toolchains, AI bots in Forrester’s predictions

At least one-third of enterprises will rely on event-driven architectures in 2024, according to Forrester’s analysis. The growth of distributed application architectures is reaching its limits when only synchronous APIs are used for integration, as they are vulnerable and not scalable. 

EDA has gained interest in recent years as it overcomes this threshold through APIs and microservices. Forrester predicts this interest will increase in 2024. 35% of enterprises place a high priority on event-driven architectures. The global research firm predicts that half of the development teams will move to consolidated DevOps toolchains. More and more software developers are using holistic toolchains. They enable automated management and compliance, further adoption of GitOps, and the use of value stream management tools.

Forrester predicts that by 2024, 50% of companies will rely on toolchains. The global research firm predicts that almost all development tools will get an AI bot. Two years earlier, a controlled test of GitHub Copilot, IBM AI for Code and AI Stack, as well as Oracle’s release of a query language generator, began a new era for developers focused on using AI. It pursues the longer-term goal of using AI in continuous testing. The experts expect AI bots to be found in almost all development tools, adding natural language and other features to the developer toolbox. 

IT optimization, cyber AI, cloud goes vertical – Deloitte prediction 

Deloitte’s 13th annual Tech Trends report shows that working smarter will help companies shift their focus to driving innovation, gaining an edge, and differentiating themselves. The analysis shows the leveraged opportunities and tools to shape a technology-enabled future. According to Deloitte, based on lessons learned from the initial response to the crisis of COVID-19, the most progressive companies continue to challenge existing ways of working by automating and outsourcing business processes to increasingly powerful technologies. They are leveraging the cloud, AI security, and data-driven analytics in an environment of great uncertainty. 

Optimizing IT

Optimizing IT will be one of the trends. Utilizing AI, automation, and machine learning in internal processes, software engineers can focus rather on strategic projects while improving operational work. In 2024, companies are expected to automate on a large scale, according to the Deloitte report. Forward-thinking IT services companies are moving away from human response to tickets to a hybrid self-service and technical automation model. They identify repetitive, manual processes and deploy automation and self-service systems. In this way, they achieve faster time to value and a more effective and robust IT system. By moving to automation, companies will be able to manage complex projects more effectively and improve customer experience. 

Cyber AI

Cyber AI for proper defense will be another tech trend. As companies have to deal with remote security breaches, cyber AI can help IT security teams to respond quicker than cyber attackers can move and anticipate attacks. 

The number of internet-connected devices is increasing as remote working becomes more prevalent. In this context, third-party attacks are becoming more malicious. IT security teams could face a greater number of cyber attacks and a higher level of difficulty and sophistication. Cyber AI can also help accelerate Big Data analysis and detect threats. 

These new AI techniques will help IT teams to focus on cyber attack prevention and build a more resilient security posture. In addition, when AI is deployed across the enterprise, it can also be utilized to combat AI-powered attacks. 

According to Deloitte, the cloud will go vertical this year. Deploying industry-specific cloud solutions will help businesses automate repetitive tasks and focus on strategic tasks. Cloud and software providers offer industry-specific solutions to drive innovation and modernize legacy processes at the moment. 

Digital transformation has evolved from meeting a company’s needs in software to meeting the specific operational requirements of each department. SaaS providers are partnering with global systems integrators to offer companies vertical-specific services that are easy to adopt and help them to gain a competitive difference. With this trend, application delivery will become a process of assembling rather than a pure creation. Meanwhile, cloud services providers and software vendors create a range of pre-configured cloud-based solutions and APIs in order to support common use cases in vertical industries.


Despite advances in technology, businesses still struggle with IT security vulnerabilities. As the world becomes more connected and more employees work remotely during the COVID-19 crisis, companies must develop new approaches to their network security.  

As a result, cybersecurity will become even more critical in 2024 than ever. Organizations will need to take a more complex approach to address cybersecurity challenges. Traditional methods like anti-malware applications will no longer suffice. Malicious attackers are working with more innovative techniques, requiring more robust cybersecurity. 

One mechanism that is expected to become more prevalent is the Cybersecurity Mesh. This flexible and new architecture integrates IT security services. This new architecture brings world-class, standalone security services to the workplace and improves overall security processes. This architecture makes identity validation, context, and compliance more reliable in cloud environments. 

Cybersecurity Mesh means that security measures are deployed and tested for each distributed network access module of the application. In this strategy, DevOps teams incorporate security testing into development to ensure that vulnerabilities are not introduced into the process. By using cybersecurity mesh technology, organizations are better able to protect data and information both inside and outside the corporate walls.



Automation technology has entered our daily lives in many ways without most of us even realizing it. Many tasks across various industries could be automated in the next few decades as a new level of process automation becomes commonplace. Automation allows companies to reduce the workload of employees while achieving higher productivity. It is one of the technologies with tremendous potential, although it still relies on software experts to set it up and run. Automation helps reduce tedious processes that used to have to be done by human employees. It can be anything from checking files to filling in large amounts of data. AI applications cover various use cases, and their utilization depends on the industry.

Automation is a powerful productivity driver in software development too. According to this study, concepts such as Robotic Process Automation, Low Code, Cognitive Capture, Embedded AI, IoT, or AIOps can become essential in the near future. The trend will spread from large corporations to smaller companies. Implementing process intelligence and automated data capture will shape the business world. 

RPA technology is booming in the technology industry and allows businesses to achieve greater efficiency. The trend is usually helpful for redundant tasks and is a good tool for machines. It also helps in speeding up production capacity. One of the top benefits of RPA is that teams can devote more time to creative processes and strategies instead of spending time on repetitive tasks. 

Advanced applications of artificial intelligence

Advanced applications of artificial intelligence might be one of the biggest trends in 2024. It allows companies to reduce costs while increasing efficiency. As Artificial intelligence becomes more sophisticated and more similar to human intelligence, a new form will gain popularity: generative AI. Unlike traditional AI models that merely understand and replicate repetitive patterns, generative AI can create new material. It uses the principle of AI learning patterns to identify how inputs are related, and based on this, it generates new content from code, images, text, or video inputs. 

The ability of AI to learn and recognize new patterns can accelerate recognition, analysis, and response. In 2024, we expect to see an explosion of AI-driven devices, apps, websites, and tools. One of the most developed applications of generative AI is online customer service. Chatbots on e-commerce websites could be so human-like that it would be virtually impossible to tell an AI chatbot from a human employee. Social media algorithms will become much smarter with AI and provide more accurate content recommendations. It could lead to an even more personalized experience for customers. 

In 2024, we can also see more AI in action in order to drive business value through a combination of strong AI governance and technology. Experts say we will see more decision intelligence, an approach to improving decision-making in the enterprise. These models treat each decision as a series of processes combined with analytics to support and enhance human decision-making and automate it using advanced analytics and simulations. AI technologies can potentially transform any industry by helping companies achieve their goals, make critical decisions, and develop innovative products and services.

Augmented reality for online shopping

With the help of augmented reality, e-commerce websites can create realistic 3D models of products. AR technologies allow shoppers to see the product online as if they were holding it in their hands. It gives shoppers a more accurate idea of the product they are about to buy and actually encourages them to purchase the things they were hesitant about. 

Virtual reality for everyone

Virtual reality is becoming increasingly available and realistic thanks to more affordable technology, AI technology, and faster internet connections. Nowadays, VR technology is also a good idea for areas other than entertainment. For example, scientists and medical professionals can use this technology to research complex topics. Office workers can use VR to participate in virtual meetings. AI and top-notch animation technologies help create more realistic video and 3D image content. Virtual reality is sure to become more prevalent in various industries.

5G technology

The demand for high-speed internet, smart homes, and city systems have driven the creation of 5G technologies. The adoption of 5G will probably become the new standard for wireless technologies. According to Statista, the global market for 5G technology is expected to reach $620.72 billion by 2030. It gives customers user-friendly benefits like faster performance speed, faster data transfer, and lower latency. 2024 might be the year that 5G technology takes hold around the world. 5G will provide highly reliable bandwidth connectivity to help employers go digital in the remote working era.

Cloud Computing

Migrating to the cloud is not one of the modern software trends. More and more companies are opting for cloud computing. This trend will continue to grow in 2024. According to Statista, the global public cloud computing market has increased during the last few years. The industry leaders are AWS (Amazon Web Services), Microsoft Azure, and GCP (Google Cloud Platform).

Enterprises use cloud computing for machine learning, artificial intelligence, data analytics, and application migration. The benefits of cloud computing are cost efficiency, as companies do not need dedicated hardware to store enterprise data and do not need to hire support staff; scalability, as they can expand data storage at any time while purchasing additional hardware can take some time; and lower risk of data loss thanks to regular backups.

Read also our article: AWS Cost Optimisation Tool to Reduce Cloud Costs.

Software for building low-code apps

Mobile apps are one of the essential virtual assets of a business. However, app development has been expensive. Extensive knowledge of programming languages has always been a hindrance. Companies had to either have an in-house software development team or have a sufficient financial budget to outsource the project to a vendor. And small businesses could not afford to launch a mobile app.

In this context, low-code and no-code software development techniques are becoming increasingly popular. They rely on visual elements to build software, such as drag and drop. Low-code development platforms offer preset templates and features that users can move into their apps. While you should not expect code-based software to disappear soon, low-code alternatives can reduce the time required to develop an application. It also makes technology accessible to anyone with a creative idea, rather than just whole teams of software engineers. These services will democratize app development and help businesses connect with their customers online.


Modern web development trends can change how businesses interact with their online customers. Almost all the trends predicted for 2024 focus on optimizing the user experience for different devices. The global mobile app market will continue to grow in the coming years. According to Statista, global mobile app revenue is expected to reach $613 billion by 2025, up from $318 billion in 2020. This growth provides mobile app development companies many opportunities to improve their software and deliver a world-class experience to their users. This year’s most substantial segment was mobile gaming, followed by social networking mobile apps.

Also, you may be interested in the following article: What Are the Trends in the Custom Software Development Market?

Single-page applications

Single-page applications are considered one of the latest trends in the industry. SPAs are JavaScript-based applications that load an HTML page into a user’s browser and dynamically refresh the content as needed without refreshing the page. Since Google, Facebook, and Twitter use these applications, they have become very popular in the web development industry. Single-page applications are relatively quick to develop and consume less space on servers while offering customers needed information on a single page.

Read also our analysis JavaScript Frameworks Overview: React vs Vue | ELITEX Blog

API-First Development

API-first development has gained a place among software development trends as the IT industry shifts to real-time data processing, continuous delivery, and microservices. In brief, it is an approach to software development that focuses on app programming interfaces. It ensures that your web application’s API is consistent, reusable, and developer-friendly ensuring compatibility and broad API adoption. APIs are used to add more functionality to the application and make it run on a function-specific basis. In the API-first approach, developers program the API that serves as the foundation. Once deployed, they extend the functionality as independent services or improve automation. It provides more flexibility, scalability, and lower development costs. APIs are an essential part of a microservices-based architecture. Therefore, software developers must ensure that application APIs integrate smoothly with web applications.


When discussing software development technologies, we simply cannot leave out the two dominant programming languages: Python and JavaScript (Google Trends analysis on GitHub). Although Python and JavaScript cannot be called the latest software development technologies, they will remain relevant for a long time thanks to their constant evolution. Python is currently at the top of the popularity scale of programming languages. Python is probably, the most accessible programming language for software development. That’s why it is the language of choice for new software developers.

Besides JavaScript experts, Python developers are the most searched by CTOs looking to hire software engineers. According to the analysis cited above, JavaScript is the second most popular programming language on the market. It is constantly improving as a programming language to meet the evolving needs of the IT industry. Several tech giants use JavaScript, providing developers with many frameworks and tools for application and web development. Also, JavaScript is most commonly used for app development. JavaScript development can be used in a wide range of industries. 

Also, read our comparison: Python vs Node.js: what backend technology to choose in 2024?

Demand for outsourcing will continue to increase

Many companies do not have the required resources to keep up with the ever-changing demands of the industry. Since it is difficult to find talented IT specialists in the local market, companies are turning to software development outsourcing companies with highly skilled programmers. Startups, in particular, can benefit from proven skills and experience without being burdened by salaries and IT costs.

Moreover, outsourcing is a better option than hiring freelancers if the startup founder is not ready to take on the role of CTO. Outsourcing helps companies gain access to the most qualified IT specialists while focusing on their core competencies. Outsourced teams can handle a variety of tasks, including app development, testing, and product management, and are proficient in multiple programming languages. Outsourcing software development to professionals from IT companies has been on the rise for years and will become even more popular this year. 


Due to the COVID-19 crisis, most companies have moved to have their employees work remotely. This situation will drive most remote working companies to develop digital and remote-first approaches. These approaches will accelerate their response with personalized and robust customer service that must be scalable to meet the fully digital experience. With consumers spending much of their lives online, there is a new impetus to deliver personalized experiences. Web app development trends reflect this digital shift and focus on user satisfaction. Incorporating these latest trends into app features will help businesses succeed in 2024. 

As we have seen, there are a number of IT trends that have emerged as a result of the pandemic and the ongoing digitization of businesses. We will continue to see the accelerated digitization of businesses and society. It includes using cybersecurity measures, automation, SPA, and the development of API-first apps. This year, the Covid crisis will continue to impact the way organizations do business and how their specialists work. 

The need for Big Data and higher computing and networking speeds will be the key drivers of digital transformation. As digitization increases, these trends will lead many companies into the future of technology. To keep up with the trends in app development, you can hire our custom software developers with years of experience. By keeping up with the trends in app development, we will ensure that your web app delights your customers. As an IT company, we will continue to provide quality custom software development services in 2024 with flexibility, agility, and innovative thinking.

You may also be interested in the following article: Microservices Logging: Cloud Provider, Node.Js, and Nx Tools.

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