Fintech App Development: Trends, Features, and Perspective

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Blog / Fintech App Development: Trends, Features, and Perspective

Table Of Contents
  1. Why should you create a fintech app?
  2. The top fintech sectors
  3. Fintech application types
  4. 9 highly successful fintech applications
  5. Fintech market segmentation
  6. Must-have features for fintech apps
  7. Development of fintech applications
  8. A step-by-step guide for fintech app development
  9. 5 mistakes you shouldn’t make when building a fintech application
  10. Main challenges of the fintech industry
  11. Modern technology and major trends
  12. The cost factors in building a fintech app
  13. Final thoughts
  14. FAQ about fintech app development

Fintech is a relatively new industry that effectively improves and automates the delivery and use of financial services. Traditional banking appears to be on its way out since fintech apps saturate the market and boost profitability in the financial industry.

The development of fintech apps is becoming extremely popular on a global scale. The financial sector is now being driven by digital innovation at a fast pace thanks to the rising use of mobile-first technologies. Fintech has experienced rapid growth in recent years, and this trend will apparently continue to do so over the entire decade. 

The fintech sector growth emerged from increased demand for digital financial services, including online fund transfers, mobile banking, digital wallets, P2P/P2M apps, and a faster, safer, and more seamless client banking experience.

With a compound annual growth rate of 26.2% from 2022 to 2030, the worldwide fintech industry is anticipated to reach USD 936.51 billion, TheBrainyInsights reports. Increased investments in technological solutions, rising smart device usage, expanding internet penetration, and increasing digitization of commercial services will contribute to the growth of the fintech market. In this comprehensive guide, we will cover the main types and features of fintech apps and also see how to build a fintech app in practice.

Why should you create a fintech app?

Fintech companies around the globe increasingly utilize digital solutions, so they are aware of the benefits of top-notch tools for transaction facilitation. Fintech apps are profitable, secure, and time-saving for both businesses and end customers. Advanced programming interfaces, artificial intelligence, blockchain, and data analytics are just a few of the latest fintech app development trends that financial companies plan to use to compete with current traditional banking methods in the delivery of financial services. 

The digitization process of financial services has several features, such as easier end-user access via mobile apps, faster, automated operation processing, lower costs, convenience of use, and higher transparency compared to traditional banking.

With easy-to-use services and transparency in terms of financial features, fintech has been one of the market’s major driving forces. New technologies implemented by financial institutions to deliver value-added services to customers drive continuous industry growth.

The fintech market is also characterized by a fast-expanding number of startups and organizations without bank licenses (non-banks). Fintech startups frequently concentrate on particular segments of the financial value chain while attempting to disconnect from traditional bank business models, building digital-only financial institutions.

Fintech software development in numbers

The value of the global fintech market is estimated to be around USD 133.84 billion in 2022 and to increase to $556.8 billion by 2030, Vantage’s market research claims. Experts predict that the global market will expand over this period at a compound annual growth rate (CAGR) of 19.5%.

At the same time, according to Allied Market research, the global fintech technologies market size is predicted to reach $698.48 billion by 2030, increasing at a CAGR of 20.3% during the 20s. Fintech seems to aim at winning the competition against traditional banking due to the implementation of new technologies and features that will make the utilization of these apps even more convenient.

Take a look at some key data offered by Statista, based on market evaluation, key players, and industry analysis, to evaluate the growth of the industry.

  • Digital Investment will remain the market’s largest category, with a total transaction value of almost $112.90 billion.
  • In 2024, the number of users globally using digital payments is estimated to be over 5.62 billion.
  • By 2027, Statista expects that over 7 billion users will use digital payments.
  • The total transaction value in the digital payments market will reach almost $9.5 billion.

The top fintech sectors

As we can see, the number of fintech app users globally covers more than half of the earth’s population. Although this number includes most Internet users, whether it comes to digital nomads or pensioners. However, considering fintech app development, the users fall into one of four major categories:

  • Banks themselves (regarding B2B solutions)
  • Corporate clients of digital banks
  • Users of business-to-customer services (B2C) 
  • Physical persons (as end-consumers of most services)

Fintech application types

Fintech applications encompass a wide range of solutions that leverage the latest technology catering to diverse user needs and preferences. These types of transformative applications leverage cutting-edge technologies to streamline financial processes, empower users with greater control over their finances, and reshape the traditional banking landscape.

Fintech businesses come in a variety of types nowadays, and they are typically grouped according to the industries in which their clients work. Examples of these include:

  • Online payments (including P2P/P2M payment apps)
  • Internet banking
  • Lending apps
  • Personal finance and budgeting apps
  • Cryptocurrency wallets and exchanges
  • Investing in equity
  • Insurance solutions
  • Payment gateways
  • Crowdfunding platforms

Online payments

Online or digital payments refer to applications that allow secure and instant transactions with just a few taps on the smartphone or clicks on the computer. It tends to be one of the most widespread tasks in fintech application development. It happened because this type of app eliminates the need for physical cash and visiting physical bank branches. Apps such as PayPal, Venmo, and Cash App have not only revolutionized the convenience of peer-to-peer (P2P) transactions among friends and family but also empowered businesses to accept online payments easily.

Consumers can now purchase online from their homes thanks to fintech. Users can pay their bills using their mobile devices from anywhere in the world. They can open and manage an account without physically going to a bank. Transfers and mobile wallets have made sending and receiving funds directly super simple. With user-friendly interfaces, P2P/P2M payment apps have become an integral part of the modern payment ecosystem, transforming the way we conduct everyday transactions.

Internet banking

Banks create fintech apps for their customers because digital banking has evolved into a very practical alternative for both consumers and bank staff to manage client data. Institutions of traditional finance must change to fit the times. Even the most conservative institutions are undergoing a digital transformation due to the range of fintech solutions available. 

Mobile banking apps seem to be the most significant part of the segment. These apps, provided by traditional banks and neobanks alike, offer different financial services to meet customer expectations. From checking account balances and transaction history to transferring funds, paying bills, and even depositing checks remotely, mobile applications provide unparalleled convenience and accessibility. With the rise of mobile banking, customers can now manage their finances on the go, breaking free from the constraints of physical bank branches and providing an opportunity to make mobile payments as easily as never before.

Lending apps

Loans, money management, and saving are personal services at the core of deposits and lending. It is a subset of fintech directly related to personal finance, assisting people and households with financial decision-making and budgeting. Deposit and lending fintech has produced “buy now, pay later” and microcredit services that let users pay for products by dividing the price into several payments. Other apps, such as LendingClub or Prosper, facilitate peer-to-peer lending, where individual lenders can directly lend money to borrowers without the involvement of traditional financial institutions.

Loans are available to customers online through alternative lending sources instead of complicated procedures in conventional financial institutions. Additionally, lending apps leverage advanced algorithms and machine learning to assess creditworthiness, making the borrowing process faster and less bureaucratized for both individuals and small businesses. As an alternative financing option, lending apps have significantly expanded access to credits for underserved populations, fostering financial inclusion and stimulating economic growth. 


Apps for managing personal finances and budgeting

With the help of individual finance apps, users may keep track of their earnings and spending, as well as create budgets and set financial goals. By aggregating data from various accounts, these apps provide users with a comprehensive overview of their financial health, making it easier to identify areas where spending can be optimized (by classifying them into certain categories like food, health, energy, transport, etc.) and saving opportunities can be maximized.

A lot of apps additionally offer automated features for notifying users of upcoming bills and providing personalized insights to improve financial habits. This software eliminates the need for Excel sheets or handwritten cost entries in a notepad. These solutions frequently provide simple tools and engaging experiences. 

Cryptocurrency wallets and exchanges

Cryptocurrency wallets and exchanges play a pivotal role in digital assets, enabling users to store, manage, and trade various cryptocurrencies securely. On the one hand, we have kind of traditional wallets, such as Coinbase or Ledger Nano S, offering users direct access and control to digital assets. On the other hand, cryptocurrency exchanges like Kraken or Binance provide platforms to buy, sell, and trade crypto coins with other users or against fiat currencies.

These apps have fueled the rise of cryptocurrencies as a new asset class, allowing individuals to invest and participate in the decentralized finance (DeFi) ecosystem. As probably the best example of DeFi, Blockchain trends aimed at the protection of cryptocurrency transactions and almost eliminate data manipulation. 

Investing in equity

The stock market has also been influenced by fintech, especially when it comes to the rise of investment apps and platforms like Robinhood, eToro, or E*TRADE. These investment apps offer commission-free or low-cost trading, enabling individuals to buy and sell stocks and other equity instruments with ease. They often provide real-time market data, analytical tools, and educational resources to empower investors. 

Moreover, some apps support fractional shares, allowing users to invest in high-priced stocks with smaller amounts of money. By providing a user-friendly interface and eliminating traditional barriers to entry, equity investing apps have democratized the stock market, encouraging broader participation and financial inclusion, which has already affected the markets worldwide.

Insurance solutions

Insurance apps have embraced digital tools to streamline policy management, claims processing, and policy underwriting. Using AI and data analytics, these apps can offer personalized insurance policies tailored to individual risk profiles, leading to more accurate pricing and improved overage. Additionally, some insurtech apps integrate telematics and IoT devices to provide usage-based insurance for auto and health coverage. 

Payment gateways

Payment gateways are essential elements of e-commerce, enabling online merchants and customers to make online payments securely and efficiently. These gateways (the most famous example is probably PayPal Checkout) act as intermediaries between the merchant’s website or application and the payment processor, encrypting sensitive payment information. As the online shopping segment grows, payment gateways remain a critical enabler for e-commerce, making payment processes smooth for consumers worldwide. 

Crowdfunding platforms

Crowdfunding platforms are a relatively new way for individuals and organizations to raise funds for projects, products, or causes from many people, often referred to as “backers” or “investors.” Platforms like Kickstarter have democratized fundraising, allowing creators and social initiatives to showcase their ideas and garner financial support from a global audience.


9 highly successful fintech applications

We have previously provided some of the most popular types of fintech applications; however, let’s see how it works in practice. Here is a brief overview of apps representing each type of financial application.


In the context of fintech app development, PayPal is a Swiss army knife, having a multitude of features and one of the biggest functionalities in the industry. However, let’s focus on PayPal as a payment platform that stands out for its widespread global acceptance and intuitive interface with support for various payment methods and currencies. You can easily make secure transactions, send money to your friends, and shop online hassle-free. 

The ability to link your credit card and bank accounts to the PayPal account simplifies the process, making it a suitable tool for both individuals and businesses. PayPal’s integration with countless online merchants and its position as a preferred payment method on numerous e-commerce platforms make it a top choice for online payments worldwide.

Bank of America Mobile Banking

Bank of America’s mobile banking is one of the most popular banking apps in the USA, offering a comprehensive suite of financial services catering to the needs of its large customer base. With an intuitive UI/UX, transfer funds options, access to credit card information, deposit checks, and additional features available remotely, Bank of America’s ecosystem is a great example of how to develop a fintech app for traditional banking institutions. 


Prosper’s standout feature is its innovative P2P lending model, connecting borrowers and investors directly. Such a solution has revolutionized the lending segment, setting the application apart from traditional lenders and making it an appealing option for individuals looking to borrow or invest in the lending space.


Mint’s principal strength lies in its ability to offer a holistic view of its users’ financial health. Automated categorization and bill reminders streamline financial management, and the app’s insightful charts and graphs provide valuable insights into spending patterns. Mint’s credit score monitoring also helps users have timely information about their credit health. Mint stands as a reliable choice in the field of budgeting apps.


As the leading cryptocurrency exchange globally, Binance is well-known due to its extensive selection of digital assets and robust security measures. The platform is an ideal option for both beginners and experienced traders, facilitating the cryptocurrency trading process. Its diverse range of trading pairs, advanced charting tools, and access to unique crypto coins are what help Binance remain a top contender for crypto enthusiasts.


eToro differentiates itself through its innovative social trading feature and one of the most beginner-friendly educational tools. The social aspect of the application also helps beginners to learn from the strategy of successful traders. eToro’s great UI and wide range of financial instruments appeal to a diverse audience, allowing the platform to become a top player in a highly competitive market.


Lemonade stands out in the insurance industry with its unique approach, offering a wide range of solutions for renters, homeowners, and pet insurance (they even have an additional application for this purpose). Its straightforward and intuitive interface allows users to get a personalized quote and purchase insurance coverage within minutes, eliminating the bureaucracy inherent to the sphere.


Stripe is one of the leading payment gateways that excels in enabling secure and seamless online transactions for businesses of all sizes. The platform allows companies to accept various payment methods, including credit/debit cards, digital wallets, and international payments. Stripe’s strong accent on fraud prevention systems and data security, combined with flexible subscription-based services, makes it a preferred choice for many e-commerce businesses.


Well, if you have ever watched several videos on YouTube, you should probably know what Patreon is. Unlike traditional crowdfunding platforms, Patreon allows creators to receive ongoing financial support from their fans in exchange for exclusive content, rewards, and behind-the-scenes access. This win-win approach and its emphasis on cultivating meaningful relationships between content creators and fans set it apart as a vital platform for the modern creator economy.


Fintech market segmentation

ents of the global fintech market include deployment mode, application, technology, services, and end user. Based on application type, apps are typically divided into the types mentioned above. Based on deployment mode, the market is divided into On-premise and Cloud segments. API, Artificial Intelligence, Blockchain, Process Automation, and Data Analytics are the segments based on technology. 

Payments and fund transfers, personal finance, loans, insurance, and other services make up the services segment. Payment options and fund transfers accounted for over a third of global revenue recently, dominating the market. This niche will be driven by the rising need for mobile-based financial services that enable fund transfers and payments. The segment will rise due to new inventions that make secure and convenient payments possible.

From the end-user perspective, banking dominates the fintech market and probably will continue to do so for the years to come. Numerous crises have acted as drivers for the growth of the fintech market, so investments in the industry have risen. The sector’s expansion is also a natural reaction to the weaknesses in the conventional financial services sector that are revealed both during and after the crisis. 

Recent developments in fintech use cutting-edge technology tailored for specific uses or industries. Increasing competition in the industry pushes rising automation and digitalization of banking.

Must-have features for fintech apps

Compare what you have to your potential competitors to not overcrowd your app with unknown concepts and create a solidity of the user journey. As a fintech app developer, you definitely don’t need to try to make an “all in one” app that will have all financial services together, including trading, credits, banking, payments, insurance, etc. Just provide something quicker, wiser, more cost-effective, and more user-friendly that already exists on the market. However, there are several features that must be available in all successful fintech apps.

UI/UX simplicity

UI/UX design is a crucial aspect of modern financial app development. Your fintech app’s look and functionality are essential since they determine whether a user will stick with it or try something else. A well-designed financial application will always work smoothly. An app for a mobile financial service should function just as users would expect. Exchange rates, investments, loans, and other complex concepts should all be quite straightforward for your users as part of your seamless fintech app development process. Set up your users for long-term retention by providing an intuitive user experience, easy navigation, and informational content. Later, provide software usability testing; otherwise, you will waste time and money on a useless feature. As a fintech app development team, you should pay special attention to the following aspects of UI/UX design:

  • The software should employ symbols, colors, icons, and buttons that are familiar to users. Adopting standardized elements by designers makes your software more convenient and user-friendly. 
  • Your software should be simple enough for a typical user to operate without a manual.
  • App loading speed: nobody wants to wait long for an app to load. The slower the app is, the fewer prospective customers will use it.
  • Quick access to the bank account. When it comes to financial services, functionality is crucial; users should be able to enter their bank accounts quickly.
  • Today, paying bills and transferring money should be as simple as sending an email. Make sure the process of transferring money does not consume a lot of time and effort when creating a financial service app. 

User-focused navigation

Simple navigation is an essential component of user engagement. Many people, however, are unaware that the purpose of navigation is to shorten the time a user spends using the app. Your objective remains the same: users should navigate your app quickly and easily. That entails getting rid of any hurdles that stand in their path.

Vocal assistance in banking

A rising trend in fintech and digital banking is voice-assisted technologies. Customers using voice-assisted banking can deliver voice instructions to the app to complete tasks. The digital voice assistance trend pushed banks and other financial institutions to start including this feature in their apps. As opposed to tapping and typing commands, voice directives can make using a banking app incredibly convenient and quick, as well as increase the app’s inclusivity.

App security

App security is one of the main features required for fintech apps due to the sensitive and confidential nature of the data these apps deal with. Personal information, financial details, and payment processing are attractive targets for cybercriminals; therefore, implementing robust security measures is vital to safeguard the app and its users. Pay special attention to preventing data breaches and unauthorized access, securing payment transactions, fraud detection system development, security audits and updates, and compliance with regulations.

Biometric authentication

Although the entire finance ecosystem is expected to be bulletproof, app security is one area where researchers are still working to improve functionalities. Your app needs to be unbreakable when money is at stake. Including biometric features in your app is an efficient way to handle potential issues. The list of biometric features might include fingerprint access, software for facial recognition, and additional layers of protection against unauthorized app access.

Visualization of financial data

A great way to improve user experience and retention is data visualization. When information is given graphically rather than through text, users are more efficient at understanding and processing it, and the data itself is more entertaining to look at. Therefore, visualization is a crucial tool for turning complicated financial terminology into something the user can understand. Using visualization can help you spot patterns and trends. However, optimizing visualization tools for mobile screens has always been one of the most significant barriers to fintech app development.

Financial gateway

Without the ability to make payments, a fintech app, regardless of the type, could not exist. Integrate one payment gateway or even more, just in case, so users can transfer money quickly on your platform.


When discussing apps, notifications, and a good user experience go together. People enjoy getting individualized user experiences and learning about new app features and special offers. Push-up notifications will also benefit financial companies: they boost conversion rates, increase user retention, and track user analytics.

Scanning QR codes

Giving customers the option to scan QR codes rather than enter digits would save time. It is a much more practical and error-free method of managing financial operations for customers. Thanks to this functionality, your app’s users will find it simpler to use the program. Since QR codes are a widely adopted technology nowadays, adding a scanning system may be a good idea.


Give your users the option to personalize the financial app to suit their needs. There are many dashboard customization choices available, such as altering the application’s font size or changing the theme from light to dark. Another part of what can be considered personalization in terms of fintech app development is utilizing data-driven insights based on machine learning algorithms. You can offer personalized app content, recommendations, and other information tailored to each user’s financial needs and preferences.

Simple APIs integration

Most high-end fintech apps need to integrate with other applications to make user journeys more comfortable. You must ask the users to obtain an API key to connect the two platforms. We recommend you streamline the integration process rather than impose technology on your users.

Connecting to other programs to exchange data can boost sales and provide your product with advanced features. Users can plug in information about their accounts, find the location of the closest ATM, or use PayPal to make an online purchase using API integration.


Development of fintech applications

For the past few years, startups, banks, and financial institutions have been using fintech applications to expand their businesses and generate revenues. Both businesses and consumers profit from fintech solutions since they make getting financial services whenever needed simple and quick.

Through mobile devices, the fintech market has effectively offered its clients secure, practical, and scalable financial services over time. Because of this, companies that are new to the industry or are considering investments in it today face pressure to develop something special to attract clients.

Blockchain, artificial intelligence, machine learning, and other technologies can all be used to build fintech applications. These technologically advanced digital solutions assist in streamlining and improving access to financial services.

Creating a fintech application begins with a concept and the associated costs and concludes with application design, programming, and debugging. Below, we will explain how to create a fintech app, what tendencies affect the industry, and share useful tips.

Previously, we have described a basic guide on how to develop trading software and certain aspects of the process, including time and costs. To avoid being repetitive, here is a short conclusion: the price of the application will vary depending on several factors, including the number of features, the team involved, and overall time spent (it’s 4-12 months for a basic app on average)

A step-by-step guide for fintech app development

Successful fintech application development requires diligent effort and a focus on platform security and regulatory compliance. Additionally, creating a product that resonates with your target audience is essential. Our step-by-step plan provides guidance on how to create a fintech app and how to navigate crucial aspects of building a thriving financial app that meets industry standards and user expectations.

Define the app type

Define the type of application you want to create to begin the development process. Carefully analyze various market niches such as payment apps, personal finance, management apps, investing platforms, or online banking solutions. Depending on the kind of application, look for your target market and assess your main competitors.

Perform market research

You need to determine your fintech product’s market, research your rivals, and identify your audience. Once you have gathered this information, sketch out a plan for your application and emphasize its unique advantages and value proposition. Creating a strategy map will help outline the appearance of the interface and define the functionalities your app will offer. It is also important to be explicit about the MVP’s (minimum viable product) scope and its capabilities.

Choose a technology stack

Once you know which kind of app you want to create and for which market, you will need to choose a tech stack for the project. We have previously written the top 5 programming languages for fintech software development, reviewing the most popular technologies to choose from and where they are typically used. Furthermore, the time and money required for development are typically determined by the language chosen. You have the option of developing native apps (creating distinct apps for Android and IOS when it comes to fintech mobile app development), cross-platform apps (writing a single codebase for both), or Progressive Web Apps (PWA).

The best user experience and performance may be found in native apps. Developers create software under all technical and UX standards for a specific OS. They are safe and include convenient built-in features like a camera, geolocation, and more. But building native apps requires a lot of effort and a big budget.

Cross-platform applications use a single codebase that works with any OS. One can employ a limited team of engineers who can create a cross-platform program in a reasonable amount of time. Once the app is ready, you can upload the app to a server without buying the app store license. They are completely native experiences, light, and load fast.

PWA in the fintech industry ensures convenient financial management because it is smooth, easy to use, and allows one to add transactions quickly. Progressive Web Apps are easy to install and highly responsive. They also give the user fast access to finances without downloading an app. PWAs can also operate offline, which is important when the network connection is unstable. PWA’s significant advantage is its enhanced performance and fast loading time. This type of app requires less development time, making it a cost-efficient solution.

Fintech dedicated development team

Once you have chosen a fintech app concept, you will need professionals to make that happen. An internal team, outsourcing, or the usage of freelancers are all options you have. Every specialist in your dedicated development team should be aligned on the goals, process, and desired app functionalities. 

All team members must be familiar with the fundamental principles in fintech application development. Overall, you will need professionals in the following fields:

  • Designing UI/UX
  • App Development
  • Developing Android (Java or Kotlin)
  • Developing iOS (Swift Language)
  • Software testing
  • DevOps Engineering 

Define the features of your fintech app

Your team needs to consider the functionalities that are necessary for the core operation of the app carefully. It is recommended to prioritize the most essential features and include them in your minimum viable product (MVP). By focusing on the key functionalities, you can launch a basic version of the app and gather user feedback to validate its demand. Based on user response and market demand, you can then expand the app’s feature set by incorporating more sophisticated and advanced functions.

Create app UX/UI design

Your designers can now begin working on the financial app’s visual elements. Your team of designers needs to prioritize the navigation structure based on thorough UX research. They can only then proceed to craft the user interface. Keep in mind that any feature required should be accessible from the dashboard, saving the user from having to conduct a time-consuming search.

Develop the application

Once the prototyping and wireframing are completed, your developers can begin the development phase to bring the app to life. They will focus on the technical aspects of the process, transforming the designers’ idea into an MVP. 

Ensure regulatory compliance

You should also consider your app’s legality. Compliance with data protection and anti-fraud laws is of utmost importance, particularly in the highly regulated financial industry. Verify that your app complies with all applicable laws. Fintech apps are subject to various privacy regulations on international, federal (national), and regional levels, such as GDPR, ePrivacy, CCPA, and others, depending on the specific regions your app targets.

Test your fintech application

Thorough testing of your application is essential to ensure its functionality and identify any potential bugs or issues before releasing it to the market. Engage your QA specialists to conduct comprehensive testing, allowing them to evaluate the app’s performance and address any identified problems. Launch a beta version before the full release of the app to mitigate risks and gather valuable feedback. You can restrict access to the software to just your closest clients or staff to be able to fix any irregularities using their feedback.

Launch your app

Once your team polished and refined the app, it is time to launch it in the market. Offer your app to the user and make it available for download or access. During this crucial point, it is important to closely monitor user satisfaction and gather feedback, address any concerns or issues promptly, and consider incorporating valuable suggestions into future updates. Launching is not the end of the journey; it marks the beginning of an ongoing process of improving and iterating based on user feedback, market trends, and emerging needs.


5 mistakes you shouldn’t make when building a fintech application

During the fintech app development process, you should avoid several common mistakes to ensure the app’s overall success. Here are five mistakes you should be aware of:

Overloading the app with features

As previously said, don’t try to build an all-in-one app or repeat the success story of PayPal. While offering multiple features may seem attractive from the users’ point of view, overloading the app with unnecessary functionalities can lead to a cluttered interface and decreased trust. Focus on core functionalities, carefully selected at the planning stage, and stay with those that address specific user needs and provide a seamless experience. Prioritize usability and simplicity, ensuring users can easily navigate the app and access essential features.

Lack of multi-platform compatibility

Users should be able to access your service across various devices and operating systems. Although a typical fintech app development company primarily prioritizes mobile versions of apps, you shouldn’t overlook multi-platform compatibility to not alienate potential users who prefer desktops or tablets.

Inadequate customer support

Providing insufficient customer support can leave users feeling unsupported and frustrated. A responsive support team that can promptly address user inquiries and issues is essential for maintaining user satisfaction and loyalty.

Not staying updated with industry trends

Ignoring fintech app development trends can lead to rapid outdating and losing relevance in the market for any company. Especially considering how fast the industry evolve.

Ignoring legal compliance and regulations

The fintech industry is heavily regulated, with various laws and compliance standards to follow, depending on the app’s scope and geographical reach. Failing to adhere to these regulations will result in legal troubles, fines, and reputational damage. So, thorough research on relevant financial regulations and complying with them throughout the end of the development process and app lifecycle is vital.


Main challenges of the fintech industry

The fintech industry comes with its own set of challenges and is influenced by major trends shaping the industry. Here are several challenges fintech companies should address to ensure success:

Security and privacy issues

Obviously, security remains one of the main challenges of the fintech software development industry, as apps handle sensitive financial and personal data. Trendy cloud computing platforms process and store the growing demand for digital financial services. However, they are vulnerable to cyberattacks due to the continuous high flow of sensitive information. Financial institutions frequently use third-party fintech solutions, representing a security gap in the need for suitable preventive actions. Customers use mobile phones to access different banking services, making them easier to hack and subject to online fraud and financial loss. 

Conflicting regulatory requirements

Government and financial authorities have developed regulatory standards in response to the growing acceptance of fintech in countries worldwide. Conflicting regulations might prevent the market from growing if rules are not consistent. The cross-border versatility of financial services, which are a crucial component of today’s global environment, is hampered by the lack of common regulatory standards.

Compliance with security protocols

Fintech firms must obey the laws and regulations of the nations where they conduct operations. Regarding data ownership and sharing, there are numerous technical and legal factors to take into account. A simple breach of the law today could be the end for a startup.

Highly competitive market

The financial market adds another layer of challenge, as fintech apps must differentiate themselves and offer unique value propositions. Continuous innovation, staying updated with emerging trends, and providing superior features are the only ways to overcome this challenge.

User trust, customer experience, and adoption

Gaining user trust and encouraging the adoption of new fintech apps can be challenging. Delivering an exceptional customer experience and intuitive user interface is crucial for fostering wide adoption and user trust. Striking the right balance between functionality, simplicity, and user-friendly design when dealing with complex financial transactions can be quite challenging.


Modern technology and major trends

The use of cutting-edge technologies like API, AI, and data analytics in the fintech industry is a result of the growing demand for new features that offer advanced security, flexible integration with the current financial systems, enhanced client services, transparency, and faster delivery. Such cutting-edge and trendy technology enables service customization under client and business needs. New developments have improved the organizations’ efficiency, compliance rate, and operational costs.

Big data, AI, and ML

AI and ML cover a wide range of areas of development financial software. Integrating AI and ML empowers apps to enhance the user experience, from personalized recommendations to risk assessment. For instance, process automation is a branch of artificial intelligence that automates particular repetitive processes. It facilitates the faster and more accurate processing of financial data, including accounts payable and receivable.

Big data can be used to develop new strategies, study consumer spending patterns, enhance fraud detection, and develop marketing plans by forecasting client investments and market developments.


Blockchain is a relatively new financial technology that has attracted considerable investment from numerous businesses. Blockchain’s decentralized structure can remove the need for an intermediary to carry out transactions.

The cost factors in building a fintech app

The cost of developing a fintech app varies significantly based on several key factors. Firstly, the complexity and scope of the app play a significant role. Basically, each feature means higher expenditures, so apps with intricate functionalities and integrations with external systems tend to require more development and expertise, resulting in higher costs.

Secondly, the choice of technology stack and platform can impact the overall development costs. Different programming languages, frameworks, and tools may have varying development costs and licensing fees. Additionally, the cost for mobile app developers will depend on the chosen application type.

Thirdly, the expertise and location of the development team can influence overall spending. Hiring a skilled team with experience in the domain might come at a higher price. The geographical location also matters, as hourly rates vary based on the team’s region.

Furthermore, you need to consider that ongoing maintenance, updates, security enhancements, and compliance are additional factors that contribute to the long-term costs of running an app, not to say customer support service, marketing, and advertising. It’s essential to factor in these expenses when budgeting for the development and maintenance of a fintech app.

Trusted fintech development partner

Innovative technologies developed in the financial sector are produced in response to current consumers’ demands. They seek fast and simple ways to manage their finances. 

The services that different fintech platforms provide are dispatched into various types. Each is tailored to their customers’ needs to offer the best features. The entire ecosystem is constantly improving with the development of creative and innovative financial solutions.

ELITEX has significant experience in the financial technology niche, with several top-notch products created. Our highly skilled programmers have a background in building projects for large financial companies and fintech startups. We offer full-cycle fintech product development, from UI/UX to app development and launch. Get in touch with us for more detailed answers on how to make a fintech app or another specific fintech solution that meets your expectations.

Final thoughts

The fintech industry continues to be a dynamic and rapidly evolving field with significant potential for innovation and growth. Emerging technologies, changing user preferences, and evolving regulatory landscapes shape the trends and features of fintech apps. 

Tendencies such as personalization, advanced analytics, AI, ML, API integrations, cloud technologies, and decentralization present new opportunities for secure digital transactions, customized offerings, and innovative app experiences. 

Overall, fintech development’s future looks promising, focusing on enhanced user experiences, advanced technologies, and compliance with evolving regulations. By staying abreast of industry trends, understanding user needs, and leveraging innovative solutions, businesses can unlock the full potential of fintech apps and contribute to the ongoing digital transformation of the financial industry.


FAQ about fintech app development

How long does it typically take to develop a fintech app?

The development timeline can vary depending on the complexity of the app, the number of expected features, and team resources. On average, developing a fintech app may take several months to several years.

What are the major requirements of fintech app development?

Key elements include security measures, compliance with regulations, user-friendly UI/UX, integration with legacy systems, and scalability to handle increasing user volumes.

What technologies are commonly used in the development of fintech apps?

Standard financial development technologies include programming Python and Java for the back end, JavaScript, HTML/CSS for the front end, SQL for working with databases, and Java/Kotlin/Swift for mobile development.

How can I ensure the security of my fintech app and protect user data?

Implementing encryption protocols, security authentication mechanisms, regular security audits, and compliance with relevant data protection regulations are essential to ensure fintech app security. Additionally, you should follow secure coding best practices and stay updated with security patches.

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